In this episode, your hosts Todd Giannattasio and Erik Cabral discuss the top mistakes business owners make when starting their podcast.
Get past the hesitation period & just START, but have a plan first.
The faster you get your brand out there, the more clarity & data you can use to grow your company.
Lack of consistency can be hurting a starting business or brand especially when it comes to your brand’s podcast.
When starting your podcast, have at least 3-4 episodes in the pipeline so you can keep consistent in the event you’re busy on a given week.
What is your CLEAR call to action with your brand’s podcast?
Make everything in your show relate to your core brand image & call to action, even anything you’re promoting. Organic, host-read ads convert the most!
If you’re a podcaster you MUST be a guest on other people’s shows.
Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show
Check out Amber Fuhriman’s Podcast at https://morethancorporate.com/
Want to create your own podcast or have us produce it? https://OnAirBrands.com
Want some free resources to help build your engaged audience? Check out https://thegrowthsuite.com/free
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