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How To Get Better Clients Through Educational Marketing

In this episode, your hosts Todd Giannattasio &  Amber Fuhriman talk about the gateway to educate buyers during your sales funnel.

It’s proven that educated buyers stick around more & spend more money.

Here are some ideas for content that your podcast can utilize to educate your audience on:

  • Educate your audience on misconceptions
  • Educate your audience on how to hire you.
  • Educate your target customers on what mistakes people are making, (like if you’d try to do the service yourself)
  • Educate your audience on which information is bogus.
  • Educate your audience on your best path forward.
  • Educate your audience on things they should stop doing.
  • Utilize FAQ’s
  • Talk about the worst-case scenarios


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