In this episode, your hosts Todd Giannattasio and Amber Fuhriman explain how you can get millions of online interactions without paying for advertising.

Leveraging assets such as organic content marketing can help grab attention over the course of years for an hour or two of work.

The content you create should reflect the customer journey & how they can find you through organic google searches.

Know who your customer is & what they are searching for. Optimize your content around those keywords. Modern titles should be clear and clever to get more interactions.


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